Tag Archives: Business

News that Glasgow outperformed London for confirmed conferences in the financial year just past has come as quite a shock to many. The Glasgow City Marketing Bureau announced that £120m in conferences outstripped the £103m that London raked in for the same time period. Perhaps the location is not the all-important issue for hosting a [...]

With less than 100 days to the Olympic Games in London, you would be forgiven for thinking that this was the only show in town. It is obviously a huge event but it is far from being the only one in London, or indeed the UK, and many businesses have a busy year of events [...]

When I was at school, I was always told that when I was out and about in my uniform I was a representative of the school; the idea being that on the way to and from school I should always behave myself in case anybody recognised the school badge. In the adult world we provide [...]

There are many British traditions that make people proud of our island, with fish and chips, satire and drinking tea standing out as being quintessentially British things. However, another very British thing is looking forward to a Bank Holiday weekend only to have your barbecue plans washed out by the rain!
Unfortunately, this bank holiday was [...]

As economic uncertainty continues to forces businesses to re-evaluate strategy and redevelop business plans, many are finding that marketing and promotional plans that worked in the boom economy, or even in the early days of the recession, are no longer hitting the mark. It could be that existing marketing ploys are costing too much to [...]

In the modern business world, being seen to be putting in the hours goes a long way towards how you are perceived by your employers. Your star employee will probably be the one who is first into the office in the morning and the last to leave at night, and their efforts will not have [...]

With the Christmas rush almost over for another year, attentions in marketing departments will be turning towards 2012 and the year that is about to arrive. For many that will mean another 12 months of restricted budgets as the economy continues in its long running attempt to get back on its feet, and a little [...]

Improving business and spreading the word about a company are the key reasons why marketing departments turn to promotional gifts.  Whether used alongside an existing campaign to draw attention to it or used by themselves to promote a new service or product, promotional gifts can be an effective way of getting yourself noticed.
So what are [...]

Go online and you will see thousands of guides instructing you on how to guarantee marketing success, and in most of these guides the costs are low and the rewards are huge! Back in the real world of marketing we all realise it is often hard and expensive to become one of the few brands [...]

If Mark Twain is to be believed, "Golf is a good walk spoiled". Clearly not everyone thinks that way however and the sight of packed out golf clubs around the country every weekend will testify to the fact that golf is one of Britain's most participated in sports.
Golf is also synonymous with business and using [...]